I totally agree with Jason Calacanis here: “This the studipest thing I’ve read in a long time.”
Looks like Jakob has a big problem distinguishing between organic and sponsored search results. The picture below is from this site’s statistics in January:

As you can see, direct and non-search-engine referral hits are a tiny minority for me. Almost 85% of my traffic came from Google alone! How much did it cost me? Zero!
A decent percentage of these visitors also do click on ads, which brings the net value of search engine traffic to a net positive. If search engines are leeches on the Web, give me more of them!
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